Branding
A look that people recognise as yours.
Branding is how your business looks and sounds: your logo, colours, fonts and tone. We create it so people recognise you everywhere.
What is branding?
Your brand is more than a logo. It is how your business looks, sounds and feels to a customer: the colours, fonts and tone of voice on everything from your signboard to your Instagram page.
A clear brand makes you look trustworthy and easy to remember.
You might need this if…
- Your logo looks different on your signs, website and social pages.
- You are starting a business or changing direction.
- Customers confuse you with your competitors.
- Your business has grown but still looks the way it did on day one.
What we do for you
- We work out how your business should be positioned: who you serve and why you are different.
- We design your logo and brand marks.
- We set your colours, fonts and tone of voice.
- We write the guidelines and help you start using them everywhere.
What you get
- A positioning statement: who you serve and why you are different
- Your logo and visual identity
- A brand guide that explains how to use it
- A folder of ready-to-use brand files
Why it matters to you
People trust businesses that look consistent and professional. A clear brand makes everything else you do, from your website to your adverts, look like it comes from the same reliable business.
How branding works with our other services
Branding connects to 6 of our other services. Here is what each one does for your brand.
Web Development
Puts your brand on your website so it looks like your business.
02SEO
Builds a name people recognise, which makes them more likely to search for you.
03Copywriting
Gives your business a tone of voice, so your writing sounds like you everywhere.
04Email Marketing
Gives your emails your logo, colours and style.
06Content Creation
Makes your photos and videos follow your colours and style, so they look like they belong together.
07Social Media Marketing
Gives your social pages a consistent look, so customers recognise you in their feed.
Common questions
How much does branding cost?
It depends on whether you need a full new identity or a refresh of what you have. We quote after a short call, so you know the price before any work starts.
What is the difference between a logo and a brand?
A logo is one part. A brand is how your business looks, sounds and comes across everywhere: signs, website, social pages and invoices.
I already have a logo. Do I need this?
Maybe not a new one. If your logo is fine but your colours, fonts and tone change from place to place, we can pull it together into one set of guidelines.
What do I get at the end?
Your logo and brand marks, your colours and fonts, a brand guide that explains how to use them, and a folder of ready-to-use files.
Need help with branding?
Tell us what you are trying to achieve and we will tell you what we would do first.