Paid advertising
Put your business in front of customers ready to buy.
Paid advertising means paying to show your business to the right people on Google, Facebook and Instagram. We plan, build and manage your ads so your budget brings in enquiries, not just clicks.
What is paid advertising?
When you pay to appear at the top of Google or in someone's Instagram feed, that is paid advertising. You choose who sees your ad, and you usually pay only when someone clicks on it.
It works fast. SEO builds slowly, but ads can start bringing visitors within days. The skill is in who you target, what the ad says and where it sends people.
You might need this if…
- You want customers quickly, not in six months.
- You have boosted posts before and had little to show for it.
- You spend on ads but can't tell what you get back.
- You are launching something new, like a product, a service or a sale.
What we do for you
- We decide where your customers are: Google, Facebook, Instagram or all three.
- We write and design your ads.
- We set up tracking so every enquiry is counted.
- We test different ads and audiences, then move your budget to what works.
- We manage your ads every week so your budget is not wasted.
What you get
- An ad plan: where to advertise, who to reach and how much to spend
- Finished ads set up and running on your accounts
- Tracking that shows how many enquiries each ad brings
- A monthly report in plain language: what you spent, what you got and what we will change next
Why it matters to you
Ads put your business in front of people who are already looking for what you sell, or who are likely to want it. You control the budget and you can see what comes back. When it is set up properly, you know what each enquiry costs, so you can spend more on what works and stop paying for what does not.
How paid advertising works with our other services
Paid advertising connects to 5 of our other services. Here is what each one does for your ads.
Web Development
Builds fast landing pages, so people who click your ad arrive on a page made for them.
03Copywriting
Writes the ad text and landing page words that make people want to click and act.
04Email Marketing
Follows up with the people who enquire, so ad leads turn into customers.
06Content Creation
Supplies the photos, videos and graphics your ads use.
07Social Media Marketing
Gives people an active page to check out after they see your ad on Facebook or Instagram.
Common questions
How much does paid advertising cost?
There are two costs: the ad budget you pay to Google or Meta, and our management fee. You choose the ad budget. We quote our fee after a short call, so you know the price before any work starts.
How soon will I see results?
Ads can start bringing visitors within days. Most campaigns need a few weeks of testing before they run at their best.
Can you guarantee me a number of sales?
No, and nobody honest can. What we can do is track every enquiry, show you what each one costs and keep improving it.
Which platforms will you advertise on?
Usually Google and Meta (Facebook and Instagram), because that is where most customers are. We choose based on where your customers spend their time.
Need help with paid advertising?
Tell us what you are trying to achieve and we will tell you what we would do first.